Tag: business

Scumbag Search “Proof” Trick You’ve Probably Fallen For

Scumbag Search “Proof” Trick You’ve Probably Fallen For

Here’s a trick people fall for all the time. It’s so common the really scuzzy people have a name for it – it’s called “False Proof.” It’s when they tell you something that is technically true, but completely irrelevant or immaterial.¬† Like when a person shows you a check for $75,000 they made from affiliate…

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We’re Doing a Search Engine Day

We’re Doing a Search Engine Day

We haven’t had one in a while. For those of you joining us in the years since we practiced this tradition, I used to have a column originally called “Google Tuesdays” and later renamed “Search Engine Tuesdays”. It so named because it was on Tuesdays of each week that I: where I ¬†gave you a…

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